Al-hadth – Ahmed Bin Abdulqader
Huawei, a leading global technology provider, organised its second event for HUAWEI Ads in Riyadh, KSA showcasing the platform’s advertising capabilities and unique offerings amongst the industry. Senior executives from leading media agencies and HUAWEI Ads Certified Partners gathered at the two-day event to learn about key features, exchange knowledge, and optimise their advertising spending to nurture businesses. With a global reach of over 700 million users, HUAWEI Ads is one of the largest advertising marketplaces with 96,000 R&D employees around the world.
The event took place at the Hyatt Regency Hotel in Olaya – Riyadh, on the 30th and the 31st of March 2022. During the two-day conference, 100+ executives from current and prospective partners were introduced to HUAWEI Ads with a thorough platform tour from registration to campaign launch and reporting.
Lu Geng, Vice President of the Middle East and Africa, Huawei Global Partnerships & Eco-Development, said, “We are happy to be back in Riyadh for the second time and pleased to see the reception and results this event garnered. HUAWEI Ads is a highly efficient advertising marketplace that enables our partners to reach their audience and implement instrumental campaigns effectively.”
Speakers gave a comprehensive presentation on the advertising marketplace’s key features and updates for 2022, followed by a networking session where professionals discussed essential aspects of the digital marketing world.
“This event underpins our commitment to providing partners added value that drives success to their businesses. We look forward to introducing additional marketers from KSA to services by HUAWEI Ads” added Lu Geng.
During the event, experts from HUAWEI Ads provided vital insights on the importance and efficiency of the powerful platform in driving businesses forward, expanding their reach, and achieving desired targets.
HUAWEI Ads is constantly innovating to help redefine the digital advertising world. This event is one of many planned to keep the Ad Tech sector informed and aware of their latest offerings.