Al-hadth – Ahmed Bin Abdulqader
CHARLES & KEITH, the go-to label for accessible designs that are on the cutting edge of fashion, enhances its omnichannel experience in Saudi Arabia with the unveiling of a new ecommerce website, CHARLESKEITH.SA on June 13th.
With the launch of this exciting retail platform, consumers will now be able to shop more than 600 CHARLES & KEITH products – including bags, shoes and sunglasses – online, anywhere and anytime.
This launch marks an important milestone for Saudi Arabia: The new .com will be a key extension of the brand’s retail presence in the country – there are currently 28 CHARLES & KEITH brick-and-mortar stores in the franchise market, across 10 cities, including Jeddah, Riyadh, Dammam and Mecca. As a key player in the fashion industry, CHARLES & KEITH is committed to bringing the latest trends and most fashion-forward designs to its consumers around the world through both its physical stores and online platforms that offer a first-class digital retail experience.
With the launch of the Saudi Arabia ecommerce platform, consumers can look forward to exclusive online-only promotions. They will also be able to shop more comfortably and confidently as they can now interact with the website in both English and Arabic.
To ensure that shopping on CHARLESKEITH.SA is always a pleasure, customer service features on the website have been enhanced to provide more options for consumers who require assistance with their purchases. Shoppers can communicate with a dedicated native Arabic-speaking customer help desk to resolve any issues they may have, either through a special phone service line or via email.
As all Saudi Arabia orders will now be shipped out from the market directly, customers can also enjoy faster delivery and lower shipping costs – there will also be no need to pay for import taxes. Consequently, return processes will also become faster and easier for domestic customers.