الحدث – رشاد اسكندراني – الرياض
Respected media and social networking celebrities were given a unique opportunity to test-drive the all-new MG6, which was recently unveiled in the Saudi capital, Riyadh, at an invitation from MG Middle East and Taajeer Group, the exclusive dealer for MG cars in Saudi Arabia.
The event began with the invitees meeting with Taajeer Group and MG Middle East senior executives at MG cars center, the newly opened integrated center for MG cars, where Hazm Jamjoom, the Operations Manager at Taajeer Group, lectured the media about MG6 model and its high sophisticated features, as well as the objectives of the event, and thanked them for their presence, and their continued cooperation with Taajeer Group and MG cars.
The test-drive session was initiated by MG6 cars parade through the streets of Riyadh city down to Al Faisaliah Resort Durrat Al Riyadh, where individual test-drive sessions were conducted by the invitees under the supervision of MG team of experts, who illustrated the entire specifications of the car; thus, making this test-drive rich and full of strong performance, total comfort and safety, as well as taking advantage of all entertainment systems adopted in the all-new MG6. MG team also was very keen to listen and gather the invitees’ comments and suggestions raised during the test-drive sessions.
On this occasion, Junaid Bukhari, Maketing Director of SAIC Middle East commented as saying that these events and gatherings strengthen the relationship with the media, and continuously keep them acquainted with MG latest models and newly adopted technologies and advanced features of each model, and added: “This test-drive of the all-new MG6 in Riyadh through this distinctive event, was outstanding by all measures, and the media noticed the great sophistication of this model”.
Meanwhile, Hazm Jamjoom, the Operations Manager at Taajeer Group, pointed out that this case came in the context of the Group’s keenness to establish a good relationship with the media, and praised their positive positions and impressions after driving the car. He, as well, added that such admiration will motivate Taajeer Group’s higher management to organize more events for the media in the future, and also welcomed future test-drives’ requests by the media to get a close look into the advanced features of the car.
Hazm Jamjoom concluded by praising the high sophistication attained by MG6 car, both in terms of its exterior and interior design, as well as its advanced features, driving systems, comfort and safety measures befitting a luxury brand enthusiast of MG cars.
Worth to mention that the All-New MG 6 is now available for sales across the Taajeer group – MG showrooms in the kingdom.